Recently, Gong Wei, Secretary-General of the China Building Sanitary Ceramics Association, Wang Yuwen, Secretary-General of the Health-Ecological New Materials Branch, and Ma Delong, Director of the Media Center, visited and investigated Baoda Group. They had exchanges and discussions with Zhang Gang, Executive President of Baoda Group, on issues such as the transformation and upgrading of building ceramics enterprises, product research and development, and brand operation.

Recently, Secretary-General Gong Wei and his delegation first visited the exhibition hall of Salante Kuoxing Store, a wholly-owned brand of Baoda Group. The Kuoxing Store consists of two exhibition halls, old and new, with an integrated design for the exterior facade. The contrast in internal styles demonstrates the brand's evolution and upgrading.

The new exhibition hall is no longer limited to product display. Instead, it adopts expressive techniques such as blank space, borrowed scenery, and segmentation, providing broad possibilities for multiple applications of the space. Products are no longer the sole focus of narration, but their importance has not diminished. Instead, they form the background and atmosphere for spatial storytelling, serving as the fundamental context for dialogue between people, between people and products, and between people and the space.

According to President Zhang Gang, the new exhibition hall of the Salante brand aims to create a new model of "cross-border & bathroom & furniture" to provide "one-stop" services for terminal and retail customers.
In terms of design expression, the exhibition hall deliberately sets aside blank spaces, which not only enhance the sense of airiness in the space but also leave room for visitors to think. Meanwhile, these blank areas can serve as gathering and communication spaces for designers, improving the space's utilization value. The collision of ideas and inspiration endows the space with new spirit and vitality.
In addition, the exhibition hall adopts a combination of scenarios and storytelling, creating partitioned and half-layer scenes to meet the different needs of agents when using the space.

After the visit, Secretary-General Gong Wei and his delegation held a discussion with President Zhang Gang. President Zhang Gang introduced that, despite the challenges in the industry's development over the past two years, Salante has maintained a strong development momentum of full production and full sales by relying on high-value-added growth-type products, modern flexible production, and an advanced management mechanism.

Secretary-General Gong Wei stated that Baoda Group has actively grasped the trend of consumption upgrading, taken standards as the guide, driven by design, adopted a digital modern production route, and created high-value-added products with both design sense and functionality. Its growth in adversity has set a benchmark for the industry and boosted confidence. From the perspectives of policy and the macroeconomy, pressures on industry development will continue to exist. Only by continuously innovating and further upgrading towards quality and efficiency can enterprises remain invincible and make new contributions to the high-quality development of the industry.
